ENVIRONMENTAL SAVINGS

of recycled raw materials, per T-shirt (200 grams):

Liters
CO2(Kg)
kWh

ENVIRONMENTAL SAVINGS

of recycled raw materials, per T-shirt (200 grams):

Liters
CO2(Kg)
kWh

The environmental savings of this T-shirt is equal to:

times

filling a bathtub

days

charging your phone

cups

of coffee

days

charging your laptop

THE PURE WASTE PHILOSOPHY

We, at Pure Waste, know that everything we do has an impact on something, somewhere. We know that sustainability and quality go together. We believe that fashion and ecological thinking should go together too.

 

OUR STORY

The roots of our company come from the Nordic tradition of recycling, and the clean and pure environment of our native Finland. We were committed to make only ecological and otherwise ethical choices, and without compromises. So when we couldn’t find a fabric that was 100 % recycled, we decided to develop it ourselves.

OUR VISION

“Pure Waste” is our promise to use only materials that would otherwise go to waste. We also wish to challenge the whole perception of waste. Pure Waste is recycling upgraded. Our vision is to recreate the fashion industry, and lead it into a future of sustainability. We want to industrialise textile upcycling globally as a common practice.

Your contribution to impact reduction & sustainable textiles

Environmental savings of recycled raw material - calculation per T-shirt (200 grams)*
Water Liters
CO2 Kg
Energy kWh

*REMOkey® calculates the environmental savings in terms of CO2eq emissions, energy and water consumption. The calculation is based on a Life-Cycle Assessment (LCA) approach, which considers only the replacement of the raw material with recycled material. This analysis is carried out using the ‘Modint Ecotool’ software, developed by CE Delft, based on generally accepted LCA databases, international studies, literature and company data.

Product info & Manufacturing history